For The Record

To celebrate its fifteenth anniversary, the Red Bull Music Academy has curated conversations with masterminds and trailblazers in today´s music on their perspectives and strategies for success. The Red Bull Music Academy is creating the future of music by bringing the vanguard of the industry together. In the book For the Record, the leaders shaping the current musical landscape offer their insights on today´s most relevant topics and how they will affect the evolution of music production. For the Record includes conversations between luminaries such as Nile Rodgers and Martyn Ware--the forces behind some of the biggest tunes in disco and pop from the likes of Chic, Daft Punk, David Bowie, Madonna, The Human League, and Heaven 17--who compare notes on the best way to create chart-topping hits. Erykah Badu, one of neo-soul´s defining voices, shares career advice and psychedelic wisdom with up-and-coming New York rap duo The Underachievers. DJ Harvey and Ben UFO, two different generations of DJs, talk about the good old days, the present day, and the uncertain future of selecting records for a living. Jamaican visionary Lee "Scratch" Perry is paired with UK dub producer Adrian Sherwood. Those familiar with Perry´s unique worldview will not be disappointed by this surprising and funny conversation. In a similar fashion, For the Record also explores topics that include live performance, instruments/interfaces, conceptualism, drumming, rhythm, and many more. Together with its stunning visual design by Chris Rehberger´s agency Double Standards, the results make for one of the most insightful publications on the current state of music and the music industry.